If you are an esthetician for a med spa or salon or own your own beauty business, staying up to date on the latest industry trends, treatments, skincare products, business management, operations, is incredibly important to your long-term success. There is no doubt that knowledge is power and while social media can be a great place to get some information, nothing compares to an old-fashioned book that you can refer to at any time.
Not only does reading books written by your peers and seasoned professionals expand your existing knowledge base in your area of expertise, but books also offer invaluable insight on how these individuals have dealt with an ever-changing industry, client challenges, and navigated the inevitable ups and downs that come along with owning a business.
Insight from fellow peers in your industry can really help you avoid common pitfalls, shape how you approach your own entrepreneurial efforts in either growing your own book of business as an esthetician or spa operator to attract new clients and retain existing ones.
With that said, we rounded up five books that every esthetician should have on their bookshelf to ensure they stay up to date on the latest information in the field of aesthetics and have a long and successful career.
Milady’s Hair Removal Techniques: A Comprehensive Guide
If you want to know all there is about hair removal, Milady’s Hair Removal Techniques: A Comprehensive Guide offers a comprehensive guide to deliver your clients the best hair removal services possible.
The book begins with the basics for both temporary and permanent hair removal in addition to explaining the origins of each technique and how they have evolved over time. In addition to outlining the history and evolution of each technique, the book offers a comprehensive explanation of sterilization and sanitization protocols as well as useful tips to run and grow your business.
Younger: The Breakthrough Anti-Aging Method For Radiant Skin by Harold Lancer, MD
If you are looking to get the low down on the most aspects of aging skin from an industry leader, celebrity dermatologist Dr. Lancer’s book, Younger: The Breakthrough Anti-Aging Method For Radiant Skin by Harold Lancer, MD is a must-read. Lancer shares his holistic philosophy on looking not just at the skin, but also how genetics play a role in aging skin. He also emphasizes the importance of minimizing stress and having a healthy lifestyle consisting of a balanced diet and exercise to achieve healthy looking skin and to slow the hands of time as gracefully as possible.
The Beauty Industry Survival Guide: A Salon Professional’s Handbook by Tina Alberino
If you are on the hunt for a book that covers a range of tips geared towards estheticians and spa owners to ensure you are successful, Tina Alberino’s book, The Beauty Industry Survival Guide: A Salon Professional’s Handbook is a must read. Inside the pages of the book, Alberino shares all the inside knowledge one needs to know about running a profitable beauty business including topics on ownership, policies, and marketing including tips on how to maximize social media.
The Skincare Bible: Your No-Nonsense Guide to Great Skin by Anjali Mahto
Written by one of the UK’s leading consulting dermatologists with years of expertise on the most current evidence, The Skincare Bible written by Dr. Mahto delivers solid advice on how to tackle common skin complaints like rosacea, acne, dryness, and aging. It is a definitive guide that is packed full of tips on the best products and routines to help estheticians cut through all the industry noise and distinguish the nuggets of information that will help you and your practice grow.
Glow From Within
Celebrity aesthetician, Joanna Vargas, who’s approach to skincare presents a hybrid approach blending clean and high-tech, shares her thoughts and advice on all aspects of self-care and skincare including lifestyle tips, favorite ingredients, and what she thinks about various cosmetic procedures. With achieving such success, Vargas is undoubtedly a strong thought-leader in the aesthetic space you can learn from.
Takeaway
There is no doubt that knowledge is power. So, it is crucial that constant learning be a part of your professional development. Reading books by industry experts and your fellow esthetician peers is a great way to stay up to date. Regardless of whether you are just starting out your career in aesthetics or you are a seasoned pro—there is always more to learn. Learning from industry insiders and experts will not only expand your knowledge base but help ensure that your business runs smoothly and that you are successful.